What does TIPTOE look like through the eyes of an artist ?
Constantly looking for inspiration, we have given artists carte blanche to appropriate our pieces in their universe. It’s a way to mix two creative fields and discover TIPTOE from a different perspective.
Make way for Ana Popescu! This year, she illustrates all our Christmas celebrations by giving life to TIPTOE pieces in bright interiors. A fan of bright colours, simple shapes and shadows to liven up her spaces, Ana invites us to explore different ways of celebrating the end of the year and perfectly reflects our motto for Christmas: “Christmas is yours”. Portrait.
Can you introduce yourself?
Hello, my name is Ana! I grew up in Strasbourg but I live in Vienna, Austria, since 2008. I studied printmaking and drawing at the university of applied arts. Since 2015 I work as an illustrator and artist in my studio.
How do you define your creative world?
I work mainly with colours, on all possible supports. I am fascinated by the play of light, shapes and architecture. I mainly try to retranscribe a feeling on paper and work mostly with details of scenes.
Where do you get your daily inspiration?
Walking down the street and looking around me mostly. There are fascinating details everywhere, the sun shining on the roof of a house, the shadow of a tree.
How important is your interior to you? What does it say about you?
I still haven’t decided what direction my interior should take, so it’s pretty eclectic but I try to keep it simple enough to have plenty of room. I usually spend my time in the dining room, which also doubles as my office from time to time, so that’s the main room in my apartment. The rest is pretty much neglected.
What is your vision of TIPTOE?
The TIPTOE pieces are seemingly simple, but I find that there is a lot of love for detail and form. The materials are of very good quality and honestly, I would love to have all the pieces in my home!
What inspired you to make our objects fit into your world?
I work a lot on all interior themes, furniture and architecture so working with TIPTOE and integrating the different pieces into my world was something very natural. The furniture suggests the presence of someone, and it is this link between object and human that interests me a lot.
A recent creative discovery to share with us?
The illustrator Andrea Serio, I don’t have the words, I love all his work! And a place? Bitzinger, it’s a typical Vienna sausage and beer kiosk, very friendly to have a drink standing.